Selling/AI

Stack

The AI sales stack I'd build from scratch

The tools I actually use to find, work, and close deals with AI, reviewed honestly.

Some of these are affiliate links. I only list tools I actually use.

Find & Enrich

Apollo logo

Apollo

Review coming soon

Where I find contact data and build lists. Emails, direct dials, and filters good enough to target a real ICP instead of spraying. It replaced three tools I used to pay for separately.

Clay logo

Clay

Review coming soon

For enrichment and personalized outbound at scale. It pulls data from across the web and uses AI to write outreach that reads like you researched every account. Steep to learn, worth it.

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FullEnrich

Review coming soon

Waterfall contact enrichment. FullEnrich checks 15+ data sources at once to pull verified emails and mobile numbers that single-source tools miss. I use it when a prospect is worth finding.

Outreach & Engagement

lemlist logo

lemlist

Review coming soon

Multichannel outreach that stays personal. I use lemlist for sequences that mix email, LinkedIn, and calls, with personalization built in so the messages don't read like a blast.

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Instantly

Review coming soon

My cold email engine. Unlimited inboxes, built-in warmup, and deliverability that lands in the primary tab instead of spam. Set up a campaign and it handles the sending and reply management for you.

Content & Media

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Descript

Review coming soon

Descript edits video and audio like a text doc. I use it to turn raw demo and webinar recordings into clean content: cut filler words by deleting text, fix flubs by retyping, and repurpose calls into clips.

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GoZen

Review coming soon

An AI suite that covers content, lead capture, and email outreach in one place. I use it to turn site traffic into a subscriber list and nurture those leads with AI, instead of paying for five separate tools.

beehiiv logo

beehiiv

Review coming soon

Where this newsletter lives. If you're a seller building an audience, this is how you publish, grow, and monetize it without stitching five tools together. It runs Selling with AI.

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ElevenLabs

Review coming soon

Realistic AI voice for agents and content. I use it when a workflow needs to talk: voice notes, audio versions, and voice-driven tools. The quality is the closest to human I've found.

Build & AI

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Claude

Review coming soon

The AI I run my entire day through. It drafts emails, preps objection handling, cleans up CRM notes, and builds the small tools I used to wait on engineering for.

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DigitalOcean

Review coming soon

Cloud servers for the tools you build yourself. Spin up a box in minutes, host your own AI agents, scripts, and automations, and pay only for what you use. Where the back end of a build-your-own stack lives.

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Lovable

Review coming soon

Lovable turns a prompt into a real, deployable web app. I built my own site with it. If you can describe the tool you want, you can ship it without touching a codebase.